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Mar 15 2007


Comverse and Mobixell Provide Media Adaptation and Optimization for Multimedia Services at O2 in Germany

The service improves the quality and performance of transcoding for person-to-person (P2P) and application-to-person (A2P) MMS services for O2.

WAKEFIELD, MA, PALO ALTO, CA March 15, 2007 - Comverse, a subsidiary of Comverse Technology, Inc. and the world's leading supplier of software and systems enabling network-based multimedia enhanced communication and billing services, and Mobixell, a leading provider of innovative mobile multimedia solutions, today announced the deployment of mobile multimedia adaptation and optimization services for German Tier 1 mobile operator O2, part of the Spanish telecommunications group Telefónica S.A. (NYSE: TEF).

O2's implementation of Rich Media Service Center (RMSCTM) offered by Mobixell provides for delivery of mobile multimedia messages and ensures that they are displayed optimally on the handsets of O2's subscribers throughout Germany. The service improves the quality and performance of transcoding for person-to-person (P2P) and application-to-person (A2P) MMS services for O2.

"We selected Comverse and Mobixell because their proven solution has an extensive track record in the mobile multimedia industry," said O2 Head of Messaging, Dr. Wolfgang Wallauer. "The teamwork between Mobixell and Comverse ensured that the deployment was completed rapidly and successfully. Our subscribers will now be able to enjoy the best user experience possible."

"We have worked with Mobixell extensively, deploying many joint solutions for Tier 1 and other operators in Europe, Asia Pacific, and the Americas," said Gadi Bahat, President of Comverse's EMEA Division. "The combination of Mobixell's best-of-breed solution and Comverse's expertise in MMS and mobile messaging enabled us to deliver this solution smoothly for O2."

"As one of the most successful global operators, O2 is an opinion leader with respect to innovative mobile multimedia services," said Amir Aharoni, Chief Executive Officer of Mobixell. "The Rich Media Service Center (RMSCTM) is a reliable, cost-effective solution for ensuring delivery of multimedia content services that optimizes files to meet the requirements of every handset and network. This will help O2 to introduce new multimedia services rapidly and can contribute to an increase in multimedia content usage and customer satisfaction."

About O2

O2 (Germany) GmbH & Co. OHG, a subsidiary of Telefónica O2 Europe and part of the Spanish telecommunications group Telefónica S.A., offers its post-paid and
pre-paid subscribers almost blanket GSM coverage in Germany through its own mobile communications network and a roaming agreement with T-Mobile Deutschland. In addition, as an integrated communications provider, the company provides innovative mobile data services on the basis of GPRS and UMTS technology, as well as mobile phone services and DSL and land line telephony. Telefónica O2 Europe has more than 38 million mobile and land line subscribers in the United Kingdom, Ireland, Slovakia, the Czech Republic and Germany.

 


Press Releases Archives


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February 2010 XL Indonesia:
"Mobixell's solutions will ensure that we continue to provide excellent mobile user experience, as the popularity of feature phones and smart phones continues to grow. Mobixell Seamless Access enables new exciting opportunities for subscriber services and revenue generating options." ...Rudy Wiryadi, VP IT Development and Operation of XL

April 2010 Swisscom: 

Mr. Volker Dietzel, Head of TV& Portal Development "Video accounts for about 60% of all mobile internet and data traffic, and currently is one of our most significant revenue streams.  We were impressed by Mobixell's video  solutions and expertise which allows us to provide best quality mobile video and TV services to our subscribers, no matter where they are or what device they are using; we rely on the flexibility and performance of the Mobixell platform to enable us to further extend our rich media services to our subscribers."

 

Mar 2010 Cellcom: 

Mr. Isaiah Rosenberg, Engineering VP, "We are focused on delivering the optimal variety and quality of video for our mobile users, whilst reducing expenses.  Mobixell's Videon scores in all these areas, allow us to capitalise on the growing demand for mobile video services whilst keeping costs under control."
Nov 2008 Mauj: Mr. Manoj Dawane, CEO "We are pleased to be joining forces with Mobixell to enable us to fulfill our strategic aims of enhancing our mobile advertising capabilities. The mobile advertising opportunities are huge in the Indian market which now has 420 million mobile subscribers. We are looking to capitalize on this with a cutting edge solution that will ensure we can manage the advertising inventory of operators as effectively as possible. This partnership combines our expertise in mobile advertising in the region with Mobixell's advanced technology solution which makes for a powerful proposition for operators and brands."

June 2008 Swisscom: "Major sporting events typically require dealing with peaks of cellular traffic as high volumes of people gather in one area, all using their phones for a variety of different services. Swisscom recognises the importance of providing its customers with the best service quality possible, and by working with Mobixell, has ensured that this will remain the case during June's European football tournament and the Olympics..." Swisscom's spokesperson Christian Neuhaus said