Mobixell Networks, leading providers of innovative mobile multimedia
and advertising solutions, has been selected by leading European operator
to deliver the highest quality of experience of Mobile TV and Video on
Demand in time for European Football Championship and the Olympic games.

Mobixell's Mobile Webcast^TM solution will allow the operator to provide live video
and audio streamed services over a vast variety and diversity of mobile devices,
domains and networks.
Mobixell's Mobile Webcast^TM solution is a gateway that performs
real-time adaptation, overcoming the challenges of handset variety,
variable wireless network conditions and
provides a continuous service even when the user hands-off from a high-bit rate
connection (e.g. UMTS) to a low bit-rate (e.g. EDGE or GPRS) connection.
Furthermore, it can enhance streams by adding advertisement and branding and
opens up new possibilities for mobile advertising and sponsorship.
Mobixell's robust and solution will be scaled to support over 6000 concurrent video
stream sessions as required during high profile sport events.

Avichai Levy, Senior VP Marketing of Mobixell comments,
"We were tested against two of the leading Mobile Video vendors over a number of weeks.
The operator's employees received three different links to the same TV channel,
they weren't told which link was associated with which vendor, and at the end they were
asked to rate the quality of each of the channels. They voted that Mobixell's Mobile
 Webcast^TM provided significantly better quality of Video and Audio than the two competing vendors.
We are proud to have been chosen, especially by an operator that is considered
an opinion leader with harsh demands for quality. With the European Football Championship
this June, and afterwards, the Olympic games, we are confident that the operator's
subscribers will be able to enjoy the best experience of Mobile TV and Video on Demand."

About Mobixell

Mobixell Networks provides innovative multimedia and advertising solutions to mobile
operators and content providers. Mobixell's solutions focus on enhancing the user
experience to increase adoption, encourage customer loyalty, and build on the
operators'assets to introduce new revenue streams. Mobixell provides tailored solutions
for multimedia processing and adaptation, and multi channel mobile advertising to
over 150 mobile operators and content players worldwide, including top-tier carriers
in five continents. Founded in 2000, Mobixell is a US Based company with additional
offices in the UK, Germany, China, and Israel.

Media Contacts:

Tuesday Peckett / Tim Focas

éclat Marketing

Email: mobixell@eclat.co.uk

Tel: +44 (0)118 989 5600