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Jun 25 2009


On2 Technologies Licenses On2 VP6 to Mobixell Networks
Mobixell's Mobile Multimedia Solution Makes VP6 Video Content Available to Carrier and Advertising Customers

CLIFTON PARK, NY - On2 Technologies (NYSE Amex: ONT) today announced that it has licensed its On2® VP6 Codec SDK to Mobixell Networks for use in the company's mobile multimedia processing and optimization platform. Mobixell solutions enable operators, advertisers and content providers to introduce multimedia services to mobile subscribers and maximize their revenue streams by delivering optimized, high-quality media content.  

The On2 VP6 video format is used in web, mobile and HD-quality form for leading sites such as Hulu, Vimeo, Yahoo! Video, Dailymotion, CCTV.com, 56.com, Tudou.com, Eurosport and others.   

Our solutions are increasingly maximizing the potential of mobile video in a way that delivers a seamless experience for customers, and On2 VP6 is an ideal component of our video solutions," said Simon Darr, AVP Marketing,  Mobile Messaging at Mobixell. "The growth of video in our Social Media Gateway and other advertising solutions creates a greater need for content that can be delivered to the widest number of handsets and network operators. There is a lot of VP6 content in the world, and our customers can now make that content available to their subscribers." 

"The integration of VP6 into the Mobixell platform validates the broad set of features that our formats offer for mobile video delivery," said Jim Bankoski, Chief Technology Officer for On2. "The innovative approach to carrier-grade mobile marketing solutions that Mobixell has developed is ideally suited to the rich quality levels that our VP6 codec delivers for scalable, mass distribution of video to handsets."  

For more information about On2 video formats, visit www.on2.com/on2video.

 

About Mobixell Networks

Mobixell Networks provides innovative multimedia and advertising solutions to mobile operators and content providers. Mobixell's solutions focus on enhancing the user experience to increase adoption, encourage customer loyalty, and build on the operators' assets to introduce new revenue streams. Mobixell provides tailored solutions for multimedia processing and adaptation, and multi-channel mobile advertising to over 300 mobile operators and content players worldwide such as such as Vodafone, Orange, Swisscom and Telefonica. Founded in late 2000, Mobixell is based in Cupertino, California with additional offices in the UK, Germany, China, and Israel. For more information, visit www.mobixell.com.


About On2 Technologies

On2 (NYSE Amex: ONT) creates advanced video compression technologies that power the video in today's leading desktop and mobile applications and devices. On2 customers include Adobe, Skype, Nokia, Infineon, Sun Microsystems, Mediatek, Sony, Brightcove, and Move Networks. On2 Technologies is headquartered in Clifton Park, NY USA. For more information visit www.on2.com or www.on2.cn. On2 Technologies is headquartered in Clifton Park, NY USA. For more information, visit www.on2.com.

 Trademarks mentioned in this release are the property of their respective owners.

 Media contact:

 On2 Technologies, Inc.

Chris Pfaff
chris@chrispfafftechmedia.com
+1 973 509 6565

 

 


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"Mobixell's solutions will ensure that we continue to provide excellent mobile user experience, as the popularity of feature phones and smart phones continues to grow. Mobixell Seamless Access enables new exciting opportunities for subscriber services and revenue generating options." ...Rudy Wiryadi, VP IT Development and Operation of XL

April 2010 Swisscom: 

Mr. Volker Dietzel, Head of TV& Portal Development "Video accounts for about 60% of all mobile internet and data traffic, and currently is one of our most significant revenue streams.  We were impressed by Mobixell's video  solutions and expertise which allows us to provide best quality mobile video and TV services to our subscribers, no matter where they are or what device they are using; we rely on the flexibility and performance of the Mobixell platform to enable us to further extend our rich media services to our subscribers."

 

Mar 2010 Cellcom: 

Mr. Isaiah Rosenberg, Engineering VP, "We are focused on delivering the optimal variety and quality of video for our mobile users, whilst reducing expenses.  Mobixell's Videon scores in all these areas, allow us to capitalise on the growing demand for mobile video services whilst keeping costs under control."
Nov 2008 Mauj: Mr. Manoj Dawane, CEO "We are pleased to be joining forces with Mobixell to enable us to fulfill our strategic aims of enhancing our mobile advertising capabilities. The mobile advertising opportunities are huge in the Indian market which now has 420 million mobile subscribers. We are looking to capitalize on this with a cutting edge solution that will ensure we can manage the advertising inventory of operators as effectively as possible. This partnership combines our expertise in mobile advertising in the region with Mobixell's advanced technology solution which makes for a powerful proposition for operators and brands."

June 2008 Swisscom: "Major sporting events typically require dealing with peaks of cellular traffic as high volumes of people gather in one area, all using their phones for a variety of different services. Swisscom recognises the importance of providing its customers with the best service quality possible, and by working with Mobixell, has ensured that this will remain the case during June's European football tournament and the Olympics..." Swisscom's spokesperson Christian Neuhaus said