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Opt-in for porn. — No. That’s not a suggestion. Shame on you.

Wednesday Nov 23, 2011
Google Buzz

Mobixell and Commtouch can help protect your kids

What a response!

The press release that we published yesterday with Commtouch proved one thing for sure: Content filtering sells. Then again, maybe it was the headline:

Protecting Children from Mobile Porn Gets Push from National Governments

The irony, of course, is that we and Commtouch are trying to help mobile operators comply with child protection legislation and people seem to be more interested in porn than in content filtering. I suppose that should not be too surprising. But it does underscore the issue: Porn is big business. But, for better or worse, it’s still going to be big enough even if parents can protect their children from it with the help of their mobile network operators.

Quick Summary
Governments, including the UK, Ireland and Australia are debating the merits of requiring mobile subscribers to opt-in if they want to be able to receive certain content categorized as unsuitable for children.

Constantly changing content, new sites and user-generated sites with a mix of family-friendly and inappropriate content pose a challenge to operators who will be required to enable the regulation of specified content.

Mobixell Seamless Access Mobile Internet Gateway, using Commtouch GlobalView™ URL Filtering content categorization, enables telecom operators to manage complex content delivery policies, offering a variety of opt-in user protection services, including parental control, real-time rating and content verification.

For more information, check out the press release.

And for those of you celebrating, have a happy and safe Thanksgiving.

Seth Greenberg
Director of Corporate Marketing
Mobixell

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